How do we navigate and stay aware of mental health and wellness while eliminating stigma? For Bee, this topic is personal. As someone who has been transparent about her experiences with depression, anxiety, and postpartum depression, Bee has combatted stigma with openness, encouraging others to do the same.
Booking Contact: salexander@nsb.comWhat can we learn when we really listen to each other? Bee Quammie’s presentations centre on the stories that often aren’t told, providing spaces where audiences can learn, be empowered, and find a relatable voice. In addition to speaking... Read More →
You know your services matter—but do your students? In this practical, story-driven session, Dr. Mathieu Yuill unpacks how student associations can stop leading with governance and start leading with value. Drawing from real-life case studies and years of hands-on work with student associations, Mathieu shares how small shifts in messaging—like talking about what students care about instead of what you want them to care about—can drive big increases in web traffic and engagement. You’ll walk away with low-cost, high-impact ways to use your website and digital content to build connection, boost engagement, and help students feel seen and supported. Because clarity cures frustration—and it’s your story, told so everyone gets it.
Dr. Mathieu Yuill is a communicator at heart and a strategist by trade. His doctoral research, Beyond The Town Hall: Aligning Teams With Scalable, Personalized Mission Messaging, explored how leaders can use digital tools to build connection and clarity across organizations. With... Read More →
Tackle various conflicts that exist within and between clubs, as well as externally (e.g. with the college or external partners). Share your experiences and strategies and talk about when it is best to mediate or to get assistance from your Student Rights and Responsibilities departments.
This introductory session will cover “everything” beginners need to know about clubs and student groups, touching on the differences between colleges and universities, funding, events, marketing, etc.). It will talk about registration and maintaining membership and engagement, as well as club collaboration (internal, such as club-to-club, and external, such as club to community) and event planning for clubs.
This session will talk about how you can enhance your department with events specific to clubs (e.g. executive meetings and trainings, club fairs, club conferences, etc.) and explore strategies for incorporating departmental initiatives into your semesterly and annual planning, working with club coordinators to execute these events. Different schools would be encouraged to share their best practices and strategies, keeping in mind participant numbers, budget, and student interest, and give feedback on different club management software being used.
Your Organization’s Brand: More Than Just a Logo This session aims to touch on the elements of a brand outside of the usual suspects and how the small details and decisions matter for building your organizations identity and brand voice. Attendees can expect to see examples of content written in a brand voice and applications of treatments that help organizations stand out in their respective spaces. It can also focus on defining and differentiating your brand voice from other professional voices, and tips and strategies to teach your design teams to recognize and work within your organization’s brand and where to find opportunities to reinforce your it on campus.
This session aims to examine how AI can be used, responsibly and effectively, as a tool in every stage of the design process, highlighting the positives (e.g. time optimization) but without replacing the creative process. It will touch on the ethics of AI use in design (e.g. originality, intellectual property, bias, accessibility, etc.) as well as some current major pitfalls and deficiencies with AI design and how they can be addressed. This session can also look at how AI prompts can be structured to match the aims of your branding, i.e. how you can make the language commonly used by AI work for your brand voice.